How quickly can you respond to a crisis?

We can mobilise a rapid response within 24–48 hours. Crisis situations get priority onboarding with an immediate audit of what's ranking, what's spreading, and what suppression strategies are viable.

Can negative results actually be removed from Google?

Removal is only possible for content violating Google's policies. For most negative results, the strategy is suppression — pushing positives high enough that negatives fall below page one where the vast majority of users never look.

What if the negative content is true?

We focus on what's within our control — amplifying accurate positive content, building authoritative brand assets, and ensuring Google surfaces your best representation. We don't manufacture false narratives.

How long does ORM take to show results?

Early movement is often visible within 6–8 weeks. Full suppression of strong negative results typically takes 3–6 months of sustained effort.

← All Services /Crisis Communication Management

Service 17 of 19

Crisis Communication Management

Protect and restore your brand's online reputation — fast, strategic, and built to last.

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48h

Avg Response Activation

90d

Avg to Suppression

100%

Client Reputation Restored

About This Service

A crisis can hit in hours. A bad review goes viral. A news story ranks on page 1. A disgruntled employee leaves damaging content that dominates your branded search. We provide rapid-response crisis ORM — suppressing negative content, amplifying positive signals, and building the long-term brand moat that makes future crises less damaging.

What's Included

Everything in This Service

Crisis Assessment

Rapid audit of the full negative search landscape — what's ranking, where it's linking from, and the velocity of spread.

Suppression Strategy

Detailed plan to push down negative results through authoritative positive content — targeted, timeline-driven.

Positive Content Acceleration

Fast-track production and optimisation of owned, earned, and third-party content to displace negative results.

Review Platform Management

Respond professionally to negative reviews, flag policy-violating content, and build a systematic positive review generation programme.

Media Monitoring

Real-time alerts for new mentions, coverage, or content that could affect your search reputation.

Long-Term Brand Moat

Build a resilient brand SERP — owned properties, social profiles, and third-party coverage resistant to future attacks.

Our Process

How We Deliver It

Rapid Assessment

Within 24–48 hours: full audit of negative SERP presence, source analysis, and velocity assessment.

Suppression Plan

Develop a 90-day suppression roadmap with content targets, publication channels, and expected timelines.

Content Production

Produce authoritative positive content at speed — press releases, thought leadership, positive media outreach.

Owned Asset Optimisation

Ensure your website, LinkedIn, and owned profiles are optimised to rank for branded queries.

Monitoring & Adjustment

Weekly SERP monitoring with strategy adjustments as negative content moves down.

Brand Moat Building

Long-term programme to ensure your brand SERP is resilient to future attacks.

Who It's For

This Service Is Perfect For

Consumer Brands Post-IncidentExecutive Personal BrandsHealthcare & Medical BrandsFinancial ServicesHospitality & FoodAny Brand Under Reputation Attack

Client Success

Real Results

Consumer Brand — Negative Press Suppressed Within 90 Days

A consumer goods brand faced a viral social media incident that resulted in negative news articles ranking top 3 for their brand name. We deployed a rapid response: produced 12 authoritative positive content pieces, activated digital PR outreach to 25 publications, and optimised 8 owned properties. All negative results moved off page 1 within 87 days.

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Common Questions

Frequently Asked Questions

Ready to Get Started with Crisis Communication Management?

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